Strengthen your brand with illustration services

When using digital products, users are frequently confronted with complicated and abstract concepts that can be difficult to comprehend. In such cases, users may need to read several sentences, review data, swipe through onboarding screens, and consider contextual clues to decipher what the product is requesting on a particular screen. In the absence of proper visual cues, users can become confused, frustrated, and disconnected. This presents an ideal opportunity to incorporate illustrations, which are highly effective communicators, conveying information through images rather than text. Given that we process visual information much more rapidly than textual information, illustrations can greatly enhance user comprehension and overall experience.

In a digital market visibility is key and high brand awareness is the first step to user acquisition.

We always try to find something human in technology, we want to connect with it and see their face. There’s no better tool for it than illustrations

Visual metaphors are something unique that illustrations are capable of. The message becomes catchy and very easy to remember

Celebrating a win or a milestone is always adding a pleasurable note to the experience and makes us use the product on a daily basis

Brand recognition

Illustrations are powerful tools that can be used to help tell stories, convey ideas, and enhance brand communication

Illustrations are great for breaking the text walls and being added to complex dashboards with lots of data

We shouldn't underestimate the power of eye pleasing images inside the product. They give us the aesthetic satisfaction and improve the experience

Emphasize the feature and guide the user through visual stories that are easy and faster to understand instead of reading pages of text

Some products are having complex technology behind it, but it shouldn't make it complex for the user to understand

02

01

Research

Illustration Process

03

04

Our primary objective is to comprehend the project's objectives and determine how incorporating illustrations can enhance the product's business value.
Illustrations serve numerous purposes, including aiding in the faster and clearer communication of messages, instilling a sense of security and comfort in users, promoting better understanding of a product's feature values, conveying direct messages, celebrating successes, and providing aesthetic appeal. During this stage, we review materials provided by you, such as brand books or visual guidelines, as well as analyze market solutions and competitor offerings to gain a thorough understanding of the industry landscape.

In this stage, we engage in an exploration of various styles that are well-suited to your product, experimenting with different directions to determine the optimal approach.
The outcome of this process may include a trial composition showcasing the prospective style that will be implemented across all future illustrations.

The refinement stage represents the final phase of the process.
Once the sketches have received approval, the team will initiate the creation of illustrations in the selected direction. This involves developing the final contours and shapes, selecting colors, and incorporating shadows to produce a polished and visually appealing finished product.

Upon completing the exploration phase, our project team will proceed to create sketches, which serve as a crucial foundation for the future illustrations.
This step is significant as it enables the team to envisage the end product and ensure that the subsequent stages of the process remain on track towards achieving the desired outcome.

Let's make amazing illustration!

We look forward to hearing from you!